Category: Products & Services
Read (572)
Saturday, March 23, 2013 9:41 PM / Asian Banking Awards
For
the second year running, Nigeria’s Number One Bank Brand, First Bank of
Nigeria Limited has emerged the Best Retail Bank in Nigeria for 2012.
At an award ceremony, which was organized in conjunction with Asia’s
most prestigious retail banking event, the Excellence in Retail
Financial Services 2013 Awards at Westin Chosun, Seoul in South Korea on
Thursday, March 21, 2013, FirstBank beat other contenders in a
three-month evaluation process which was based on a balanced and
transparent scorecard that was used to determine the ranking of various
retail banks in Nigeria.
According
to Chris Kapfer, Director of Research of the Asian Banker, the
organizers of the event, FirstBank was picked based on its performance
as market leader in deposits and retail loans with a huge lead compared
to its competitor. It is the first financial institution in Nigeria to
cross the 5 million mark in issued payment cards, the only bank which is
able to issue an ATM card in 15minutes, its wide reach and good
financial performance as well as its strong focus on customer service.
“FirstBank
has a large customer base of six million people and a large market
share in retail loans and deposits. The Bank grew its retail loans by
over 44% in 2012, besides its revenue and operating profit. With its
wide reach and good financial performance, First Bank of Nigeria stood
strong on our balance scorecard”, he said.
FirstBank’s spokesperson and Head of Marketing & Corporate Communication, Mrs. Folake Ani-Mumuney said the
Bank is relentlessly deepening its retail dominance with the launch of
innovative products and services, tailored to suit the changing times
and ever growing customer base. “Emerging the ‘Best Retail Bank
in Nigeria’ for 2012 after a stringent three-month evaluation process,
is a clear indication of the effectiveness of our strategy with regards
to sustaining business services and retail financial products which,
have helped to position our customers as first at all times”, she said
The
award ceremony was witnessed by about 150 senior bankers from 29
countries across the Asia Pacific, the Middle East, Central Asia and
Africa. The award programme is administered by The Asian Banker and
referred by prominent global bankers, consultants and academics. It is
regarded as the most prestigious of its kind in the region.
No comments:
Post a Comment