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Monday 25 March 2013

FirstBank named Best Retail Bank in Nigeria – AsianBanker Awards


Category: Products & Services


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FirstBank named Best Retail Bank in Nigeria – AsianBanker Awards


Saturday, March 23, 2013 9:41 PM / Asian Banking Awards
 
For the second year running, Nigeria’s Number One Bank Brand, First Bank of Nigeria Limited has emerged the Best Retail Bank in Nigeria for 2012. At an award ceremony, which was organized in conjunction with Asia’s most prestigious retail banking event, the Excellence in Retail Financial Services 2013 Awards at Westin Chosun, Seoul in South Korea on Thursday, March 21, 2013, FirstBank beat other contenders in a three-month evaluation process which was based on a balanced and transparent scorecard that was used to determine the ranking of various retail banks in Nigeria.
 
According to Chris Kapfer, Director of Research of the Asian Banker, the organizers of the event, FirstBank was picked based on its performance as market leader in deposits and retail loans with a huge lead compared to its competitor. It is the first financial institution in Nigeria to cross the 5 million mark in issued payment cards, the only bank which is able to issue an ATM card in 15minutes, its wide reach and good financial performance as well as its strong focus on customer service.
 
“FirstBank has a large customer base of six million people and a large market share in retail loans and deposits. The Bank grew its retail loans by over 44% in 2012, besides its revenue and operating profit. With its wide reach and good financial performance, First Bank of Nigeria stood strong on our balance scorecard”, he said.
 
FirstBank’s spokesperson and Head of Marketing & Corporate Communication, Mrs. Folake Ani-Mumuney said the Bank is relentlessly deepening its retail dominance with the launch of innovative products and services, tailored to suit the changing times and ever growing customer base. “Emerging the ‘Best Retail Bank in Nigeria’ for 2012 after a stringent three-month evaluation process, is a clear indication of the effectiveness of our strategy with regards to sustaining business services and retail financial products which, have helped to position our customers as first at all times”, she said
 
The award ceremony was witnessed by about 150 senior bankers from 29 countries across the Asia Pacific, the Middle East, Central Asia and Africa. The award programme is administered by The Asian Banker and referred by prominent global bankers, consultants and academics. It is regarded as the most prestigious of its kind in the region.
 

 

 

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