When it comes to investing, one thing
is very certain! There is no single approach to it and every approach
you choose has its pros and cons. Investors do not become well known
unless they are successful.
One of the keys to becoming a successful
long-term investor is finding a system that best fits your goals and
objectives. Every investor should be a “value investor” which has proven
to be a successful investment strategy.
When you invest, you are simply in the
process of acquiring assets that you hope will grow in value. In
addition to the popular stocks and bonds, investments can include owning
a home, owning a business, owning real estate or having money in
savings accounts/fixed deposit accounts. No matter which area you
choose, the question is what makes that investment right for you?
Whether in equities, fixed income, or
money markets, every investor should develop systems that help him
achieve his investment goals.
Investors must consider the long-term
prospects of every investment they choose. The returns from investing
will vary greatly from year to year. It is only by viewing your
investments as long-term can you hope to earn returns to justify the
risks.
According to Matthew McCall, president,
Penn Financial Group, “Deciding on an asset allocation is only half the
battle. The next integral step will help investors determine which
sectors to focus on when searching for specific investments such as
stocks and exchange traded funds (ETFs). Analysing the pros and cons of
specific sectors (that is healthcare, technology and mining) will narrow
the search even further.”
For those investors interested in
equities, McCall, who is also a registered investment advisor said “if
an investor feels the added risk of selecting and buying an individual
stock is worth the extra reward, there is an additional step in the
process. It involves analysing individual stocks from a number of
perspectives.” The fundamental analysis includes a variety of
measurements such as price/earnings to growth ratio, return-on-equity
and dividend yield, among others.
“An important aspect of individual stock
analysis will be the company’s growth potential over the next few
years. Ideally, investors want to own a stock with a high growth
potential, because it will be more likely to lead to a high stock
price,” McCall added.
The financial expert says that the
ability to keep investors from over-investing in equities during a bear
market is the biggest pro for the system, adding, “When a market is in a
downtrend, the probability of picking winning investments drops
dramatically even if the stock meets all the required conditions.
When using the bottom-up system, an
investor will determine which stocks to buy before considering the state
of the market. This type of approach can lead to investors being overly
exposed to equities, and the portfolio will likely suffer.”
By: Iheanyi Nwachukwu
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