TQM is a management philosophy that seeks to integrate all organizational functions (marketing, finance, design, engineering, and production, customer service, etc.) to focus on meeting customer needs and organizational objectives.
A primary focus of TQM is to improve customer satisfaction by having a customer focus and consistently meeting customer expectations. Customers are almost always satisfied when their expectations are met.
Every Business owner or Manager knows the importance of satisfied customers, and how expensive it is to find new customers compared to keeping current customers. Business research clearly shows that there is a direct correlation between satisfied customers and revenue.
Total Quality Management consists of the Quality Trio-The Quality Control,Quality Assurance and The Quality Improvement.
In order to achieve this level of excellence, a Six Sigma culture must exist throughout the business or organization.
There are several benefits of implementing Total Quality Management (TQM) using Six Sigma concept as follows:
Ø Quality Improvement: The Six Sigma approach clearly identifies the defects that are taking place in the system of an organization. All sorts of errors, not related to the customer service, are considered as organizational defects. In order to evaluate the quantitative performance level of a process
Ø Cost Cutting: Providing cost effective solutions to the business is an important objective of (TQM) using Six Sigma concept . The various wastes of time and money are considered as serious defects and the strategies and tools aim to reduce these wastages. It automatically leads to remarkable cost cutting.
Ø Evaluating Skills of the Employees: By implementing TQM using Six Sigma as a concept , a company can easily evaluate the skill and competency of their existing employees.
Ø Improved Customer Loyalty:Any business wants to retain its customers. Indeed, this is a significant factor in determining the success of a firm. But, of course, customer loyalty and retention only ever come as a result of high levels of customer satisfaction.Implementing(TQM) using Six Sigma concept reduces the risk of your company having dissatisfied customers
Ø Strategic Planning: Implementing Total Quality Management (TQM) using Six Sigma concept can play an integral part in any strategic vision. Once your business has used a created a mission statement and carried out a SWOT analysis, then Six Sigma can help you focus on areas for improvement.
Implementing Six Sigma in the processes will definitely yield great results in terms of revenues and customer satisfaction and this has been proved by Motorola,Toyota,Apple, GE to mention a few.
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1 comment:
Thanks foor this blog post
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