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Wednesday 19 December 2012

Cisco’s report shows rivalry between laptop, smartphones

Smartphone
WITH convergence becoming the order of the day, where one single device now plays multiple role globally, the 2012 Cisco Connected World Technology Report, has revealed the increasing rivalry between laptop and smartphones.
According to the report, people between the ages of 18 and 30 now see smartphone as the most versatile and compact device.
Cisco said the study, results of which were sent to our correspondent on Friday, was based on a survey of 1,800 university students and young professionals aged 18 to 30.
The study revealed that if people within the stated age interval had to choose only one device, a third of them preferred a smartphone, while slightly more than a third favoured laptops.
A statement from Cisco on the study said, “smartphones have surpassed desktop computers as the preferred workplace device from a global perspective and were rated twice as popular as a desktop PC and three times as popular as a tablet.”
The statement also revealed that sixty per cent of 18-30 year olds found themselves sub-consciously or compulsively checking their smartphones for emails, texts or social media updates.
The statement said, “of those, women are more driven to connect: 85 per cent of women versus 63 per cent of men find themselves often compulsively checking their smartphones for text, emails, social media updates.”
“Over 40 per cent of respondents would go through a “withdrawal” effect and “would feel anxious, like part of me was missing,” if they couldn’t check their smartphones constantly.”
According to Cisco, the study examines how this generation uses the Internet and mobile devices to connect with the world around them, and reveals their behaviours, attitudes, issues, and concerns about the creation, access, management, and privacy of the enormous amounts of data being generated daily by smartphones, sensors, video cameras, monitors, and other connected devices.
Cisco said nearly 70 per cent of respondents expressed belief that mobile applications were important to their daily lives.
While more than half said they mainly used mobile applications for games and entertainment, one in four (27 per cent) said they used mobile applications for work.
About online shopping based on the global trend for 18-30 year olds, Cisco said nine out of 10 of respondents surveyed said they engaged in online shopping.
The technology giant said nearly three out of five (58 per cent) reported that they regularly relied on customer reviews when deciding on online purchases, while an additional 28 per cent consulted online reviews occasionally.

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